Google Buzz is a new way to start a conversation about something that you find interesting. The service is built into GMail and thus easy access to it. Entry into new social media is associated with an initial period of gathering friends and popularity among them. Here it will be necessary as Google are set to automatically follow the most people with whom you have written or chat in GMail.
Since Google is focused on developing a platform to easily integrate images, video and links and makes it really easy to share information publicly or restricted. Buzz integration with Google mail client of his is another plus, which will contribute undoubtedly are high popularity of this social network.